April 6, 2012One Comment

Marketing to China’s middle-class: Selling modernity, considering tradition

Note: Gil Hizi is Ministry of Tofu’s contributor. He is also the chief editor of website Thinking Chinese. The marketing of brands in China often faces tensions between modernity and tradition, foreign and local orientations or individualistic materialism and longstanding cultural values. Whether we are discussing foreign companies or local enterprises, in order to prosper in [...]

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March 25, 20124 Comments

Post-1970s, Post-1980s, Post-1990s –  The enhanced Chinese generation gap

Note: Gil Hizi is Ministry of Tofu’s contributor. He is also the chief editor of website Thinking Chinese. China is giving great attention to the sharp differences between the 70hou (Post-1970s, Chinese born between 1970 and 1979), 80hou (Post-1980s, Chinese born between 1980 and 1989) and 90hou (Post-1990s, Chinese born between 1990 and 1999), as [...]

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May 17, 20117 Comments

Pictures of high school students in 80s make Chinese nostalgic for past, cynical about present

A series of photos taken back in the 1980s by Chinese photographer Ren Shulin (任曙林) of junior high and high school students were put on display in Beijing’s 798 Art Zone, a thriving artists’ community similar to New York City’s Soho some time ago. NetEase posted these photos on its website. China in the 1980s [...]

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January 25, 2011One Comment

Chinese school requires teen students to keep a distance of 50cm from the opposite sex

Yandao Street Middle School in Chengdu, Sichuan Province has introduced new school codes of conduct in which the proper distance between two students of opposite sexes is set at 80 cm to 1 meter, or 31 inches to 40 inches. It constitutes intimacy, a transgression that subjects offenders to reprimand and even punishment, if the [...]

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December 16, 20106 Comments

Chinese beauty artist known for erotica sparks debate on marriage with feminist remarks

From Wenxuecity and QQ : Yi Yang, member of International Artists Association and a Chinese artist, has gained wide fame on the Internet for her paintings focusing on erotica. Her works on display in the streets of Beijing have come under fire. She came up with a catchy slogan “Leftover women, do not get married! Let’s [...]

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